Cards Against Humanity has a history of performing unusual holiday and Black Friday stunts. But, the popular card game "for disgusting people" is hoping a tactic they're employing will block that possibility.
According to the website, people who send $15 "will get an illustrated map of the land, a certificate of our promise to fight the wall, some new cards, and a few other surprises".
On its FAQ page for the new expansion, one question asks: I don't like that you're getting political.
As for whether the game is suddenly switch gears to become "politically correct now", the company insists, "we're just being regular correct".
Their answer? "Why don't you stick to seeing how many Hot Wheels cars you can fit up your asshole?"
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A significant one of these gifts is a portion of the game company's border territory, creating a large pool of landowners with whom the USA government will have to deal while attempting to build a wall around the national border.
Cards Against Humanity does not mince words.
"It will be fun, it will be weird, and if you voted for Trump, you might want to sit this one out", the company said on the new site. For those who want to cancel their order, the company replies, "We'd like to cancel the 2016 election, but neither of us is going to get what we want". "You might not get it for a while, but some time next year you'll chuckle quietly to yourself and remember all this business about the hole", the company wrote.
They also created a "reflective" video from an aging millennial who recalled what happened because of the promotion.
Cards Against Humanity has historically released topical marketing campaigns, including over the summer when it marketed a pink version of the game to women that retailed for $5 more than the original game.